You're buying a business, not a job

One investment. A complete business behind it.

The MAC Partnership is a one time $25,000 investment. You pay once at the start, and you own the brand, the clients, and 100% of the equity in the business you build.

The full model, inclusions, and economics. In writing, free, in your inbox within minutes.

The MAC Digital Agency Info Pack

The manifest

What the $25,000 buys.

Your partnership sets you up with a complete, ready to trade business under a brand you own 100%, a capital asset you build and can later sell. The full range of services is yours to sell from your first week, supplied at wholesale so you set your own prices, and a marketing kickstart package comes with it where we get on your first four prospect calls with you and keep working with you until your first clients land.

Behind it sits the part that took 15 years and hundreds of thousands of dollars to build: the MAC team of designers, developers, and marketing specialists who do all the technical work on every client project you sell. We supply every service at wholesale: websites, mobile apps, AI services, digital marketing. You retail at your own price. You keep 100% of your margin, and because we supply at wholesale, we only make money when you do.

Finance is available for approved applicants.

$25,000
One time investment, no royalties, no ongoing fees
Week one
The full range is yours to sell, supplied at wholesale so you set your own prices
First clients
Guaranteed: we stay on your calls until they are signed
100%
Of your margin, your brand, and your equity
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Your brand, built

Business name selection, logo, brand kit, your agency website and supporting marketing material, all produced by our design team.

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Every service, at wholesale

The full range is yours to sell from your first week, supplied at wholesale so you set the retail price and keep what is left over.

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First clients, guaranteed

We get on your first four prospect calls with you and help you close. If your first clients have not landed by then, we keep working with you until they do. You fund the ad spend behind the campaign.

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Partnership portal

Your account and operations hub: orders, quotes, project tracking and the wholesale rate card.

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1 on 1 training

Built around you, across AI services, apps, websites and marketing, and we get on your first four prospect calls alongside you.

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2-a-Week Client System

The step by step system for getting clients, covering 20+ client acquisition methods. You pick the ones that fit how you sell; we coach you through them.

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Growth roadmap

A launch to scale plan in a task dashboard: what to do, in what order, from day one.

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Launch campaigns

Your go to market campaigns set up and released with you, locally or worldwide.

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The MAC team

Developers, designers, project managers, QA and support staff working under your brand on every project you sell.

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Wholesale pricing

Fixed wholesale rates on the full product line. Quote before you sell. Keep 100% of the retail margin.

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Support for life

Coaching through launch and scale up, for the life of your business. Your growth is the whole point of the model.

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Finance available

Finance is available on the $25,000 investment for approved applicants.

The structure

You pay once at the start. The business is yours.

Founder Richard Giannini has spent 30 years in franchising. He built First Choice Business Brokers into a franchise from scratch, and was General Manager and Head of Training at ActionCOACH, one of the world's largest business coaching organizations. With MAC, we set out to build something that embraces everything good about a good franchise: the proven model, the training and the ongoing support, without the drawbacks.

Franchises charge royalties, restrict territories, and dictate how you operate. The MAC Partnership doesn't. You choose your own business name. You market however you like. You sell at whatever price you set. You can get clients anywhere in the world. There are no territories, because this isn't a location based business.

Most importantly, the business you build is yours. Your brand, your client relationships, your revenue. It is a capital asset you own 100% and can later sell. MAC's role is supplying the services at wholesale and training you to sell them. That's the whole arrangement: no royalties, no marketing fees, no staff to hire, no office to lease.

The comparison

Compare it to buying an established business.

A typical established business for sale costs $250,000 or more, roughly ten times the MAC investment. The payback period usually runs around two years, and only if the business keeps performing the way it did under the previous owner. And what you buy is fixed: the location, the model, the cost structure, the reputation. These are inherited constraints you can't change without destroying the value you paid for.

Look closely at most of what sells at that price and you'll find the income depends on the owner being there, so when they walk out the door a good deal of it walks with them. You're buying a business, not a job. What makes the difference is leverage: other people producing the work, a full range of services to sell, and the 2-a-Week Client System running from your first week.

The MAC Partnership is $25,000. Revenue starts with a handful of clients, often within the first few months, so you're earning while a conventional purchase is still finding its feet. And nothing is inherited. The brand, the client base, and the direction are yours to build from day one.

$250,000+
Typical cost of an established business for sale
$25,000
The MAC Partnership, one tenth the investment
60 days
Paul's first $50,000 in sales as a partner. Twice the investment.

Unit economics

Wholesale in. Retail out. The margin is yours.

Every service has a fixed wholesale price you know before you sell. You add your margin, close at your own retail price, and keep 100% of the spread, with recurring margin on every monthly service your clients keep running. The full rate card across AI services, apps, websites and marketing ships in the Info Pack.

Demand

What keeps this earning, in any economy.

Think about what happens to businesses when conditions get harder. They cut wage costs, and they fight harder for every customer. Both of those roads lead to the same place: technology. Automation replaces the wages they can't carry; digital marketing wins the customers they can't afford to lose. Technology and digital presence are not optional costs a business can cut. They are how a business competes when conditions get harder.

So demand for what MAC partners sell grows in downturns rather than shrinking. When COVID hit, MAC grew 121%. Of course it did. Every business that couldn't open its doors needed a digital way to reach its customers, overnight. And AI is doing the same thing right now: business owners are actively budgeting for it, and most of them know they need it and have no idea how to do it themselves.

Ownership

Your brand. Your equity. Your exit.

Every term on the table. Nothing gated behind upsells. This is the complete arrangement every partner receives.

Investment
$25,000
One time, plus applicable taxes. Finance available for approved applicants.
Royalties
$0
You keep 100% of your retail margin. Forever.
Monthly fees
$0
No management fees, no marketing levies, no rent.
Staff required
0
The MAC team is your workforce. Work from home.
Territory
Worldwide
No boundaries. Sell locally or across borders.
Brand
Yours
Your name, your marketing, your rules.
Asset
Sellable
You're building capital value you can exit one day.
Support
For life
Coaching through launch and scale up, ongoing.
Why $25K?

Because the hard part is already done. The big expense in this industry is the team of people who produce the work: designers, developers, marketers. We built that team over 15 years, and your partnership plugs you into it at wholesale rates, along with a marketing kickstart package where we get on your first four prospect calls with you and keep working with you until your first clients land, so instead of building a business you are growing one, and there are no royalties or ongoing fees coming out of what you make.

The ramp

From joining to earning.

The distance between becoming a partner and your first client is shorter and more structured than most people expect. Most partners get their first clients during training. Your training is one on one and built around you, and we get on your first four prospect calls alongside you. It's built around the 2-a-Week Client System, built on 20 proven strategies. You choose the ones that suit you, and we coach you through applying them.

Your marketing kickstart is set up with you and you fund the ad spend. We then get on your first four prospect calls alongside you, and if your first clients have not landed by then, we keep working with you until they do. From there, every week of the 2-a-Week Client System compounds: recurring services stack monthly income while project sales pay you up front.

Every business has two jobs: getting the clients and doing the work. You get the clients, we do the work, so your days are spent in conversations with business owners rather than behind a screen.

The fit

Built for salespeople. Not developers.

We'd rather qualify you out now than sign the wrong partner. Read both columns honestly.

This works if you…

  • Like talking to business owners and bringing in the business. What they want is more customers, more profit, and to outdo their competition. Or you are willing to be trained to
  • Want a real business with equity, not a job with a boss
  • Are self driven and take responsibility for your results
  • Want the margins of a tech company without hiring developers
  • Have $25K to invest in a complete, ready to trade operation with no ongoing fees. Finance is available for approved applicants

This isn't for you if you…

  • Expect income with zero selling. Clients come from your activity, with our coaching
  • Want us to run your business for you. We run production, you run the front
  • Plan to write the code yourself. That's the part you're buying out of, and we already have the people who love doing that
  • Are looking for a get rich quick scheme. This is a real business that compounds

Questions

The ones every serious buyer asks.

What exactly is the investment? +

A one time investment of $25,000 (plus applicable taxes), with finance available for approved applicants. There are no ongoing fees: no royalties and no monthly fees to MAC. You don't need to hire employees, and there's no lease or rent because you can work from home.

Is this a franchise? +

No. You pay once at the start, and the business you build is yours. Richard Giannini has spent 30 years in franchising, and with MAC we set out to keep everything good about a good franchise, the proven system, the training and the ongoing support, without the drawbacks. You own your brand, your clients, and 100% of the equity in the business you build. It is a capital asset you can later sell. There are no royalties and no restrictions on how you market.

What's my territory? +

There are none. You have a worldwide territory. This isn't a location based business like a restaurant; territories would be too restrictive. You can get clients from anywhere.

Do I trade under my own brand? +

Yes. You choose your own business name and we create your brand, logo, and website for you. You have complete freedom in how you present and market your business, and the business is your asset to grow and eventually sell.

How do I know this is for me? +

Download the free Info Pack. It explains the whole model, what's included, and whether it makes commercial sense for you, in writing. Your next step arrives by email.

Next step

Your next step:
download the free Info Pack.

It lays out the model, the inclusions, and the economics you've seen on this page. Enter your details and it's in your inbox within minutes. Read it, share it, and judge it on the facts.

01Download the free Info Pack. The full model, in writing
02Three discovery sessions, where we walk you through the whole business
03Decide with the numbers in front of you
The MAC Digital Agency Info Pack